
A Pocket Guide to Business for Engineers and Surveyors
by Bergeron, H. EdmundBuy New
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Summary
Author Biography
H. Edmund Bergeron, PE, LLS, MBA, is the president of HEB, a civil, environmental, structural engineering, and land surveying services firm, and an adjunct faculty member at the University of New Hampshire. In addition, he is a member of the National Council of Examiners for Engineering and Surveying, former associate editor of the ASCE Journal of Management in Engineering, and a former member of the New Hampshire Joint Board of Licensure and Certification.
Table of Contents
Preface | p. ix |
Professionalism & Business | p. 1 |
What Is a Professional Surveyor or Engineer? | p. 2 |
The Dual Career Path | p. 7 |
Being an Entrepreneur versus Climbing the Corporate Ladder | p. 9 |
Types of Business Organizations and Their Structure | p. 11 |
Managing Yourself | p. 17 |
A Personal Quiz | p. 18 |
Paradigms | p. 19 |
Principles | p. 22 |
Maslow's Hierarchy of Needs | p. 23 |
Theory X & Y | p. 25 |
Time Management | p. 27 |
Interruptions | p. 32 |
Procrastination | p. 34 |
So What Is Personal Productivity Anyway? | p. 36 |
So What's the Big Deal about Increasing Productivity? | p. 38 |
Communications | p. 41 |
Different Types of Communications | p. 42 |
The Communications Model & Managerial Effectiveness | p. 43 |
Listening | p. 45 |
Speaking | p. 48 |
Written Communication | p. 60 |
Roadblocks to Effective Communication | p. 70 |
Avoiding Roadblocks to Effective Communications | p. 71 |
Leaders, Managers, & Motivation | p. 73 |
Motivation | p. 75 |
Leadership | p. 81 |
Summary | p. 94 |
Project Management | p. 95 |
An Introduction to Project Management as a System | p. 96 |
Pitfalls of No Project Management | p. 101 |
How Did I Get to Be a PM Anyway? | p. 103 |
Why Is PM Necessary? | p. 104 |
The Project Life Cycle | p. 106 |
Planning, Organizing, & Implementing Your Projects | p. 109 |
Ethics & Professionals | p. 135 |
Introduction | p. 135 |
An Ethical Dilemma | p. 136 |
Examples of Unethical Behavior | p. 138 |
Professional versus Nonprofessional Ethics | p. 140 |
Values & Morals | p. 142 |
Ethical Obligations to Others | p. 145 |
Codes of Ethics | p. 148 |
Enforceability of Codes of Ethics | p. 151 |
The Role of Mentoring | p. 152 |
Basics of Financial Accounting & Analysis for Managers | p. 155 |
Introduction | p. 155 |
Accounting Basics | p. 158 |
Income & Income Statements | p. 164 |
The Balance Sheet-A Snapshot in Time | p. 169 |
Capital Sources | p. 175 |
Budgets | p. 177 |
Legal Issues | p. 191 |
Introduction | p. 191 |
Definitions | p. 192 |
The Legal System | p. 194 |
Basics of Tort Law | p. 203 |
Professional Liability | p. 205 |
Marketing Professional Services | p. 211 |
Introduction | p. 211 |
How Do Surveyors and Engineers Get Work? | p. 212 |
The Selection Process-Different Strokes for Different Folks | p. 213 |
What's the Difference between Marketing, Advertising, and Sales? | p. 216 |
The Market Planning Process | p. 219 |
Prospecting | p. 229 |
Maintenance Marketing & Cross-Selling | p. 232 |
Interviews & Presentations | p. 232 |
Scope of Work | p. 238 |
Negotiating the Agreement | p. 241 |
Ownership Transition | p. 245 |
Introduction | p. 245 |
The Leadership Development Plan | p. 246 |
Planning for Ownership Transition-Exploring the Options | p. 248 |
Bibliography | p. 269 |
Index | p. 271 |
Table of Contents provided by Ingram. All Rights Reserved. |
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